Dec 14, 2021
At first, you might see labels as a simple product. They need to stick to your folding cartons, your envelopes, and your corrugated containers. They need to look nice, give the buyer information, and reflect your brand. However, labels are more than attractive...
Nov 30, 2021
Did you know that the United States Postal Service is giving you free multichannel exposure every day? You don’t need to do anything extra to receive this benefit, although there are some tricks you can use to make the most of it. USPS Informed Delivery is a free...
Nov 12, 2021
There are many channels that allow you to communicate with your customers. From direct mail to email and social media, the options have exploded. But not every customer prefers the same channels, and depending on the type of communication, customers might prefer...
Oct 22, 2021
When designing any printed piece, it’s essential to think about the aesthetics of color. But did you know that color can have very practical benefits, too? Here are some crucial ways that color can boost your bottom line. Helps people remember. Not only do you want...
Oct 11, 2021
According to Shopkick, consumers plan to start their holiday shopping earlier this year. For businesses, that means starting their marketing earlier, too. Are you ready? To learn more about when, where, and how consumers are planning to do their holiday shopping,...
