Dec 1, 2019
At first, you might see labels as a simple product. They need to stick to your envelopes and mailing boxes, your bottled products, or your folding carton packaging. They need to look nice, give the buyer information, and reflect your brand. But if you think this is...
Dec 1, 2019
Whether you are doing print or digital marketing, you may hear experts telling you to stay “top of mind.” What is top of mind and why does it matter so much? “Top of mind” is defined as the first brand a consumer thinks about when a product category is mentioned. When...
