{"id":2413,"date":"2019-12-01T13:44:06","date_gmt":"2019-12-01T13:44:06","guid":{"rendered":"https:\/\/hbp.com\/?p=2413"},"modified":"2019-12-01T13:44:06","modified_gmt":"2019-12-01T13:44:06","slug":"mind-blowing-stats-for-why-you-need-a-wide-format-sign","status":"publish","type":"post","link":"http:\/\/34.94.80.94\/?p=2413","title":{"rendered":"Mind-Blowing Stats for Why You Need a Wide-Format Sign"},"content":{"rendered":"<p>Did you know that a start-up business gets half of its new customers thanks to great signage? \u00a0Or that 35% of passersby would not know that a business was there if it weren\u2019t for the sign?\u00a0 These are some of the data that show why you should be investing in great wide-format signage for your place of business if you aren\u2019t already.<\/p>\n<p>Here are some more statistics compiled by Brandon Gaille, a widely recognized marketing expert with one of the most downloaded marketing podcasts (\u201cThe Blog Millionaire\u201d) in the world.<\/p>\n<p>These data points show the value of high-impact signs to draw customers and promote your business. What could the results be for yours?<\/p>\n<p><strong>15.6%:<\/strong> Average increase in sales revenue in the fast food industry by adding a large pole sign<\/p>\n<p><strong>$.02:<\/strong>\u00a0 Cost per 1,000 views for a single on-site sign<\/p>\n<p><strong>40%:<\/strong>\u00a0 Percent of convenience market customers who stop on impulse based on a sign<\/p>\n<p><strong>85%:<\/strong>\u00a0 Percent of customers who live or work within a five-mile radius of your business<\/p>\n<p><strong>7.7%:\u00a0 <\/strong>Average increase in sales revenue in the retail industry by replacing a storefront wall sign with a larger sign<\/p>\n<p><strong>35%:<\/strong>\u00a0 Percent of customers who know about a local business because they saw a sign while passing by<\/p>\n<p><strong>50x\u201360x:\u00a0 <\/strong>Number of times per month passersby could see your on-site sign<\/p>\n<p>&nbsp;<\/p>\n<p><em>Data Source: https:\/\/brandongaille.com\/27-striking-statistics-on-effective-outdoor-signage\/<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you know that a start-up business gets half of its new customers thanks to great signage? \u00a0Or that 35% of passersby would not know that a business was there if it weren\u2019t for the sign?\u00a0 These are some of the data that show why you should be investing in great wide-format signage for your [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[18],"tags":[22,23],"class_list":["post-2413","post","type-post","status-publish","format-standard","hentry","category-blog","tag-signage","tag-wide-format"],"_links":{"self":[{"href":"http:\/\/34.94.80.94\/index.php?rest_route=\/wp\/v2\/posts\/2413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/34.94.80.94\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/34.94.80.94\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/34.94.80.94\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/34.94.80.94\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2413"}],"version-history":[{"count":0,"href":"http:\/\/34.94.80.94\/index.php?rest_route=\/wp\/v2\/posts\/2413\/revisions"}],"wp:attachment":[{"href":"http:\/\/34.94.80.94\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/34.94.80.94\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2413"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/34.94.80.94\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}